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Bay Doucet: Being present in the moment and finding oneself

An explorer in the arts industry, Bay Doucet is a 23-year-old Malaysian artist who is seizing every opportunity to learn and grow. She is a graphic designer, content creator, model, photographer, singer, sustainability and mental health advocate; the list goes on. Bay hopes to inspire others to take the courage and break free from the expectations of others, self-doubt, and uncertainty to find true happiness. On the journey to achieve or discover our dreams, we must first understand ourselves, then take steps, risks, to fail, learn, and continue to face the challenges head on. Having anxiety and depression, the young female urges us to embrace our vulnerabilities, translating our growth through our voice, actions, and art.  We encourage you to read...

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Afie Rohim: Expressing oneself with colors and accessories

Plain and boring are never the words to describe makeup enthusiast, Afie Rohim. The 26-year-old Malay artist has a background in fashion design and has created makeup looks from conceptual art, editorial, cosplay, up to her recent work for Harith Zazman’s “Shut Up” music video.The creative soul started her jewelry business – Artfie.co during the pandemic last year with handmade mask chains with signature bead designs which slowly expanded to include keychains and earrings with 8-bit characters and elements. Afie also bonds with her nephew and nieces through makeup and jewelry, boosting their confidence and creating happy memories.Read on to find out Afie’s insights to overcome creative block and her styling tips to better express our personalities.  View this post...

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Vivien: A thoughtful perspective on cruelty-free makeup products.

Down to earth with a passion for art, content creator and makeup enthusiast – Vivien has been challenging herself and serving us a variety of looks, creating bigger and bolder designs every year. Each concept was illustrated using patterns, illusions, and colors that tell an interesting story. Besides that, she is a vegetarian with two dogs – Nina (her boyfriend’s rescue dog) and Blossom (a previously depressed Beagle adopted by her mother). Vivien also rescues stray cats or dogs, cares for them, and uses her platform to help them find a new home. A wholesome being who practices what she preaches. Below, we reached out to the rising artist about her makeup inspirations and thoughts on cruelty-free makeup products.   View...

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What does it mean to Cross The Line?

As an avid lover of makeup, Kittie Yiyi proudly presents “Cross The Line” – a liquid eyeliner that encourages everyone to take risks and release their inner creativity. The body of each pen was inspired by children’s stationery and ergonomically designed for a controlled grip. An easy-glide formula that provides a non-cakey and non-flaky matte finish, promising a smooth application without any access product. Waterproof and smudge-proof that fast dries within 3-5 seconds. With health safety in mind, the liquid eyeliners are vegan, also paraben, gluten, and cruelty-free. “Growing up, we were taught to follow the rules, to be a certain way to fit into society. Cross The Line is a reminder not to take life too seriously. Take a...

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